Why bamboo?

Environmentally friendly

Bamboo is better for you, your baby and our planet. Bamboo is sustainable. It grows faster and with less environmental impact than cotton and doesn’t require pesticides or chemicals. Our fashion choices shouldn’t cost the earth.


Bamboo is luxuriously soft and feels like cashmere on your skin. Its thermo-regulatory properties keep you cool in summer and warm in winter and is hypoallergenic which is great for sensitive skin or pregnancy skin flare ups.

healthy choice

Bamboo has a natural antibacterial agent which eliminates odour is moisture wicking which helps with absorption and evaporation of sweat and milk spills.


Flexible and seamless

Flexible fits from bump to babe with easy sizing that stretches over a huge size range from S/M to M/L.

Luxurious fabrics – feel soft and comfy but are tough as nails – hard wearing and hard washing.

Our garments are manufactured using a dense weave and are completely seam, tag and fuss free, giving them the high quality we are famous for.

Seamless underwear is supportive but not restrictive and is ideal for fluctuating sizes.

Seamless undies are comfy enough to sleep in which is essential for the early days of night feeds and catnaps.


All our garments are designed to enable easy access breastfeeding. You don’t need fancy flaps and wraps – just good quality tops that you can pull to the side and the fabric will stretch and recover back into shape.

Try layering our tank top and ruche top with a button up shirt for the easiest possible and most discreet breastfeeding.

Our Belly Band is ideal for breastfeeding in the early, getting-the-hang of it breastfeeding days – simple pull it up as a boobtube and then later use it for tummy cover when you are out and about.

Our One and Only Nursing Bra and Cami are the easiest option for quick and easy breastfeeding undies with their one handed clip and release drop cup system, super comfort and super support.